Peugeot’s new offering in the medium car segment, the 308 will be the first Peugeot car of the new “8” generation. It will be available in five trim levels: Urban, S, Sport, SE and GT.
It will initially replace the Peugeot 307 hatchback range with the introduction of the five-door model in September and the three-door model in December 2007.
At launch the 308 will be available with six engine options, three petrol engines and three HDi diesel engines.
- 1.4 litre VTi 95 bhp 5-speed manual gearbox
- 1.6 litre VTi 120 bhp 5-speed manual gearbox
- 1.6 litre THP 150 bhp 5-speed manual gearbox
HDi Diesel engines
- 1.6 litre HDi 90 bhp 5-speed manual gearbox
- 1.6 litre HDi 110 bhp 5-speed manual gearbox
- 2.0 litre HDi 136 bhp 6-speed manual gearbox
All engines meet the current Euro 4 emission standards and both the HDi 110 and HDi 136 diesel engines are fitted with a diesel particulate filter system (DPFS).
Sharing the same wheelbase as the 307 five door hatchback, but with an increased length of 74 mm and width of 53 mm, the 308 provides more interior and luggage space than the outgoing model. To improve the 308’s dynamic performance the width of both the front and rear tracks have been increased as well as the rigidity of the body. Larger wheels up to 18″ are also available.
The stylish design of the 308 not only looks good but also contributes to helping reduce fuel consumption and emissions. For example the 1.6 HDi 90 emits only 120g/km of CO2 and has a combined fuel consumption of 62.7 mpg.
During the development of the 308, Peugeot included its tyre supplier Michelin in its programme of innovations. This led to the creation of a high tech tyre for the 308 belonging to the all new Michelin Energy Saver range. This tyre reduces rolling resistance by 20% and will be fitted to the 1.6 litre HDi 90 and HDi 110 versions fitted with both 15″ and 16″ wheels.
The technology used for the first time in the world in the Michelin Energy Saver tyres that are fitted on the Peugeot 308, improves the vehicle’s overall environmental efficiency. It allows a reduction of 4g/km of CO2 (ISO test carried out by the TÜV SÜD Automotive in 2007 on the 195/65R15 tyre) which corresponds to a reduction of around one tonne of CO2 during the life of the vehicle.
Manufacturer’s Recommended Retail Prices
Urban 1.4 VTi 95: £11,995
Urban HDi 90: £13,295
S 1.4 VTi 95: £12,895
S 1.6 VTi 120: £13,495
S HDi 90: £14,195
S HDi 110: £14,995
Sport 1.6 VTi 120: £14,395
Sport 1.6 THP 150: £15,395
Sport HDi 110: £15,895
Sport HDi 136: £16,645
GT 1.6 THP 150: £18,195
GT HDi 136: £19,445
Urban 1.4 VTi 95: £12,595
Urban HDi 90: £13,895
S 1.4 VTi 95: £13,495
S 1.6 VTi 120: £14,095
S HDi 90: £14,795
S HDi 110: £15,595
Sport 1.6 VTi 120: £14,995
Sport 1.6 THP 150: £15,995
Sport HDi 110: £16,495
Sport HDi 136: £17,245
SE 1.6 VTi 120: £15,895
SE 1.6 THP 150: £16,895
SE HDi 110: £17,395
SE HDi 136: £18,145
GT THP 150: £18,795
GT HDi 136: £20,045
Standard equipment on all models includes: power steering, driver airbag, passenger airbag, side airbags, curtain airbags, remote control central locking with deadlocks, electric front windows, steering column adjustable for reach and rake, radio / single CD player, passenger / driver seat height adjustment, ABS with EBFD and EBA, trip computer, electrically operated door mirrors…
The S version adds: front fog lights, manual air conditioning, body coloured door mirrors and door handles.
The Sport version adds: steering column airbag, cruise control with speed limiter, rear electric windows, front seat arm rests and boot net, fully body coloured exterior, leather steering wheel, ESP, radio/CD player with MP3 compatibility and diversity system, sports front grille styling, 17″ alloy wheels.
The SE version adds: ambience pack (fragrance diffuser, ambient interior lighting), Cielo panoramic glass roof, electric folding mirrors, comfort pack (lumbar support, height adjustable rear head restraints, under seat storage trays, flip-up tables and rear seat arm rest), electro chrome rear view mirror, visibility pack (auto headlamps & wipers), dual zone air conditioning, sports style rear bumper and 16″ alloy wheels.
The GT version adds: half leather interior, carpet mats, tyre pressure sensors, alarm, rear parking sensors, headlamp washers, xenon directional headlamps and washers, Bluetooth hands free kit, colour multi-function display and 18″ alloy wheels.