Audi’s stand at the Sunday Times Motor Show Live this month will be dominated by the new A6, as the sole model on display.  Six A6s will be on the stand, with no other cars from the company’s range.

Officially on sale in the UK from June 12th, the new A6 launches with three new engines – a 2.4-litre petrol with 177PS, a 3.2 FSI petrol with 256PS and a 3.0 TDI V6 with new piezo injection technology delivering 225PS. A 4.2-litre petrol V8 with 335PS will also be available.

The new A6 is 35 per cent stiffer than the previous model and has an 83mm longer wheel base.  All models receive the updated Multi Media Interface (MMI), Audi’s answer to BMW’s iDrive, as well as cruise control, a CD stereo system, automatic light and wiper activation and servo assisted boot lid locking. More options come on-stream from 2005, including adaptive lighting, electronic tyre pressure monitoring and radar-assisted distance control.

“This is a major benchmark car for Audi in a crucial segment for a premium luxury car maker, and we want to give the all-new A6 the exposure it deserves in Birmingham,” said Kevin Rose, Director of Audi UK.

“This is the first chance the British public will have to see the car ‘in the flesh’, so visual impact is important. The last time we staged a one-model-only stand in Birmingham was for the British TT launch in 1999, and that car is hugely popular in Britain,” he added.

Prices will range from £24,425 to £43,025.