With the chance to pre-order the 2015 Ford Mustang now only a day away, we can’t help but wonder what level of success Ford will achieve with their latest pony car.
Anecdotal evidence suggests the world and his dog wants one, while the more cautious prospective owner is waiting for UK pricing to be announced before committing their hard-earned cash.
What do we think?
Well, with US pricing revealed earlier this week, we’re siding with the cautious.
If Ford UK can come up with a favourable translation of US-to-UK pricing, we can’t help but feel they’ve got a real winner on their hands.
Gut feel and experience would suggest that the UK market is best served with a slimmed-down range of fully-loaded models.
Start the range off at £29,995 for the 2.3-litre EcoBoost model but with a good range of standard equipment (leather, navigation, etc) and there’s a good chance a high percentage of those eagerly following the new Mustang’s arrival will be converted into owners.
The 5.0-litre V8 model, however, is harder to price – after all, what do you compare it to?
Disregarding unofficial imports, the only comparative model is the Chevrolet Camaro, and this is available from just over £35,000.
That would lead us to wildly speculate on a £35,995 price tag for the Mustang GT V8, although if the spec is suitably inflated, it could reach £37,995 or more.
As to how successful it will be, that’s harder to judge. But if it’s even half as successful as the original Mustang of the 1960s, Ford will be popping the champagne corks.
Update 27/5/2014: Over 9,300 people registered for the online pre-order in Europe, with the first 500 signing-up within the first 30 seconds.